The Digital Economist Privacy Policy

1. Important Information and Who We Are

This privacy policy aims to give you information on how The Digital Economist collects and processes your personal data through your use of this website, including any data you may provide when you sign up to our newsletter, purchase a service, or request more information.

This website is not intended for children and we do not knowingly collect data relating to children.

Controller

The Digital Economist is the controller and responsible for your personal data (collectively referred to as The Digital Economist, "we", "us" or "our" in this privacy policy).

2. The Data We Collect About You

Personal data means any information about an individual from which that person can be identified. We may collect, use, store and transfer different kinds of personal data about you:

3. How Is Your Personal Data Collected?

We use different methods to collect data from and about you including:

Direct Interactions

You may give us your data by filling in forms or corresponding with us when you:

• Apply for our services
• Subscribe to our publications
• Request marketing materials
• Enter a survey
• Give us feedback or contact us

Automated Technologies

We automatically collect Technical Data about your equipment and browsing actions through cookies, server logs and similar technologies.

Third Parties

We receive Technical Data from analytics providers such as Google.

4. How We Use Your Personal Data

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data where:

• We need to perform the contract we have with you
• It is necessary for our legitimate interests
• We need to comply with a legal obligation

Purpose/Activity	Type of Data	Lawful Basis
Register you as a new customer	Identity, Contact	Performance of contract
Process and deliver your order	Identity, Contact, Financial, Transaction	Performance of contract, Legitimate interests
Manage our relationship with you	Identity, Contact, Marketing	Performance of contract, Legal obligation, Legitimate interests
Enable surveys and feedback	Identity, Contact, Usage	Performance of contract, Legitimate interests
Deliver relevant content and advertisements	Identity, Contact, Technical, Usage	Legitimate interests
Data analytics and website improvement	Technical, Usage	Legitimate interests

Marketing

We may use your data to form a view on what may be of interest to you. You will receive marketing communications from us if you have requested information or purchased services and have not opted out.

Opting Out: You can ask us to stop sending marketing messages at any time by following opt-out links or contacting us directly.

5. Disclosures of Your Personal Data

We may share your personal data with:

• Internal third parties
• External third parties (service providers, professional advisers)
• Third parties in case of business sale, transfer, or merger

6. International Transfers

The Digital Economist and many external third parties are based outside the EEA. When we transfer your personal data outside the EEA, we ensure similar protection through appropriate safeguards, including Privacy Shield frameworks where applicable.

7. Data Security

We have implemented appropriate security measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorized way. We limit access to those who have a business need to know and have procedures to deal with any suspected personal data breach.

8. Data Retention

We will only retain your personal data for as long as reasonably necessary to fulfill the purposes we collected it for, including for legal, regulatory, tax, accounting or reporting requirements.

To determine the appropriate retention period, we consider:

• The amount, nature and sensitivity of the personal data
• The potential risk of harm from unauthorized use or disclosure
• The purposes for processing and whether we can achieve those purposes through other means
• Applicable legal and regulatory requirements

9. Your Legal Rights

No Fee Usually Required: You will not have to pay a fee to access your personal data or exercise other rights, unless your request is clearly unfounded, repetitive, or excessive.

Time Limit: We try to respond to all legitimate requests within one month.

10. Glossary

Lawful Basis

Legitimate Interest: The interest of our business in conducting and managing our business to enable us to give you the best service and most secure experience.

Performance of Contract: Processing your data where necessary for the performance of a contract with you.

Legal Obligation: Processing your personal data where necessary for compliance with a legal obligation.